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Online Marketing

Read the latest trends and guidliness on different online marketing fields like SEO, SMM, digital marketing, adwords, search engines, ....

According to Market Sharpa stats, 68% B2B businesses make effective use of landing pages to win over new leads and conversions. Standing strong against the competition needs a cutting edge landing page. Creating such a page doesn’t just involve artistic expressions, but utilizing the science of human psychology. Integrating customers’ expectations into the landing page design is crucial to make it ....

Rich snippets or structured data is all about helping eCommerce website owners to receive high site traffic from search engines because such data enable users in making conscious clicking. More website traffic means more sales, so business owners should pay attention toward this aspect. Search engines get a clear picture of the products from rich snippets and deliver that information to the searching ....

It is the age knowledge. Having a blog means sharing information and knowledge. For an ecommerce website, a blog helps driving website traffic and improves conversions. True that! Sharing knowledge with prospects and customers means telling them how expert you are in your field and how updated you are with the latest industry knowledge. Mostly, ecommerce websites do not have their own blog, but having an influential one is ....

Email, though old, but still effective medium to attract and retain customers. Healthier customer relationships are dependent greatly on follow up emails whether these are to get feedback or to invite customers back on the e store and complete the deal, an approach to cope with high cart abandonment rate. Such emails are also termed as cold emails. How to make cold emails effective for the desired response? Here are mentioned ....